Lifebyme.com is about sharing meaning. They ask one question to all sorts of people: "What is most meaningful to you?"
The idea is to connect with world leaders, moms, Nobel Peace Prize recipients, fishermen, teenagers, designers, prison inmates, media moguls ... you? Check it out here.
This is the fourth year in a row we've collaborated with Amgen on their corporate Annual Report. It's a highly visible piece that not only communicates their progress to stockholders, but is also a great opportunity to provide an in-depth look into the company, its missions, values, and goals. So our approach, as with all of their projects, is to have a good understanding of what they're all about, and come up with a design that speaks to every aspect from research and development - all the way to helping patients.
