Monday, January 31, 2011

Georgia's Valentine's Day Illustrations

Our resident artist/illustrator, Georgia Lange, continues to amaze us with her talents.

Look at what she came up with for Valentine's Day!


To check out more of her drawings, and other Saputo original creations, go to our illustration site.


Changing the Rules

The rules for marketing a business online have changed drastically over the last couple years, thanks to the recent advances in social media. Here's a great article about the change and what to do now:




Thursday, January 27, 2011

Daniel Hennessy

We recently worked with the talented Daniel Hennessy on some photo shoots for Amgen.

Check out some of his amazing work:


Tuesday, January 25, 2011

Ritz Carlton Rewards

A few examples of our work on the Ritz Carlton Rewards Program for Team One.

The assignment was to develop a visual language for the Ritz Carlton Rewards program that was relevant to the brand. It comprised of membership rewards package that included basic and elite membership brochures, membership cards, welcome letters to prospective members, and a style guide.



While a majority of the images were pulled from the Ritz Carlton International Library, we did get to spend a few days at Ritz Carlton Laguna Niguel on a shoot with the amazing photographer Laura Doss.

Team One creative directors: Tim Meraz and Phil Glist.


Friday, January 21, 2011

Logo Exploration : 7th & Fig

A naming and identity assignment for thinktopia. The assignment was to research and design looks for a rebranding of the the downtown LA location 7th and Figueroa. A small sample of our thinking:

Design: Information Graphics, Agromin Charts

Interpreting a process graphically is challenging, but we like to think of it as fun.

Here are two versions of a a graphically illustrative chart we did for a pitch to Agromin, a company that processes waste into healthy soil products. Because of companies like Agromin, your green waste materials could end up right back in your own yard, or those of landscapers and farmers, instead of needlessly filling landfills.

Thursday, January 20, 2011

Art School Field Trip to the LA Art Show


Yesterday, Tom went to the annual LA Art Show, a huge showing of hundreds of different artists' work from all over the Los Angeles area.






Not only did Tom get to see some great stuff, he picked up some wisdom along the way:

1. If you have really good art you get to be interviewed by women in really short skirts



2. Art is, above all, subjective.




3. The more adjectives you have in your descriptions, the more people will like your art!



4. It's fun to go to art shows!

Wednesday, January 19, 2011

Label design: The Sausage made by meatballs


For over four generations the Saputo family has been making seasonal holiday sausage for family and friends. This year we officially redesigned and updated the original label.

Thanks to Rob Schwartz we also have a great tagline that has survived and defines the family personality. Ah-hem, thanks Rob! Pictured circa 1964, from left to right, The meatballs, Patriarch, Angelo, My father, Sebastaian and Uncle Giuseppe.

Thursday, January 13, 2011

New Employee


Starting January 3, 2011, we have a new office dog. Oliver.

Oliver is ultimately responsible for the stress relief and team building in the office. We expect that Oliver will excellence in this position no matter the client, the size of the assignment, or the budget.Responsibilities day to day are:

  • Always keep the team relaxed and unfocused as possible.
  • Be aware of the unwanted solicitors at all times.
  • Distractions include but not limited to, frequent walks and playing fetch.

MANAGERIAL

Oliver is trusted to help the company grow in accordance with the corporate mission statement, new business plan and financial goals. This means thinking about the future of the company while managing the day to day aspects of his particular assignments. Oliver is expected to keep the members of your group happy, manage your projects profitability and look out for the overall well being of the company.

Welcome to Saputo Design Oliver.